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Product Information Management for Brand Owners: Part 1: Why You Should Care about PIM


September 20, 2020

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Kalvin Mizzi

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I created the following video presentation to serve as an introduction to the world of Product Information Management (PIM). While the responsibility of PIM usually falls on the brand owners, often times for retailers, the brands you work with do not properly manage PIM, and hence the responsibility to maintain the data falls upon the retailers.

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Kalvin Mizzi

Online Seller, Finance Geek, Developer

Kalvin Mizzi has over 20 years experience in the E-commerce industry.  He holds an Economics degree from University of Toronto, where he graduated with Honors, and is a self-taught programmer and entrepreneur.

Kalvin started his career in the real estate development industry, raising equity/debt, financial modeling, and sales/brokerage.

He is passionate about systems and helping other E-commerce sellers.

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